Announcing the Ather 450X!

But will we get the same experience from the dealers? Cause the EV market in Mumbai is not picking up precisely because of lack of enthusiasm shown by dealers. I have not found any dealer in Mumbai which is selling Hero Electric Scooters. Mumbai has a huge market potential. Contrary to popular perception the 2 wheeler usage in Mumbai has increased because of ease of use and accessibility. So I will urge you to take Mumbai more seriously that smaller cities.

Andheri East or MIDC area is one good location which can be easily reached from Eastern and Western suburbs and lot of Car Servicing Centres are already located here.

1 Like

Will 450x be launched in 3 colors ?

1 Like

Keep guessing… We’ll announce the final details when we unveil in a few weeks!

Yes, we’ll still ensure the great experience and feel you get from our Experience Centers in Bengaluru and Chennai.

2 Likes

I just hope Nardo grey will be 1 among them .

1 Like

I have made the downpayment for my ather 450 and loan was approved, now I have asked hero fincorp whether I can upgrade to ather 450x they said they can do it from their end, now what is process to upgrade?

1 Like

You’ll have to wait till we unveil the 450X in a few weeks to know the delivery timelines :slight_smile:

So, I need to cancel this order? and pre order again, can this order down payment and insurance amount be transferred to 450x?

Yes, both the pre-order queues are different. Please reach out to customer service, since they’ll be in the best position to help you out. You can call us on +91 7676 600 900 or drop us a line on info@atherenergy.com

hi @abhishek.balaji can you plz enclose the no of orders placed for hyderabad??

1 Like

Hyderabad has shown a tremendous response! Unfortunately, we cannot disclose numbers at this stage :slight_smile:

2 Likes

What kind of support / dealership for cities like Trichy? I’ve pre booked anyway just for the curious ev bug in me !

1 Like

@everyone Excited about the Ather 450X? Makes sense. There’s still a few more weeks to unveil the Ather 450X. Till then, here’s another pointless teaser.

12 Likes

@hemanth.anand we need to decode this video to understand 450X… I think there are few clue in this video… :smiley:

2 Likes

What I could decipher…

Pouring milk-More battery
Colourful banana-more colours
Sunset-Dark mode
Cscope/ferris wheel-vehicle locator/geofencing
Speedo-higher top speed
IATA codes/plane-More cities

20 Likes

Just remember, there was a Singapore startup called “Rotimatic”, they launched a fantastic Indian Flat Bread (Roti) making machines, it was a great appliance, though not very quick, but good enough for small family or couples.
They just went on pre-booking, just like Ather, they had a big stack of orders to be fulfilled, investors also queued up, and startup was off with a big bang.
Then came a big constraint, production bottlenecks, pending orders frustrated customers, and then customers started turning away after reading reviews. Obviously, the Indian Roti eaters could not have it when they wanted it, when the really had it, those heavy noise making monsters couldn’t keep up with customer expectations.
Technology is like an F1 car, ride it only if you can take it past 325 on a straight and corner at 150, getting gravitational shocks, do not try touching it, if you are faint hearted.
The innovation is great, and can get you many more happy customers, but again, those customers can’t be kept waiting for long, the same waiting customers could ruin brand reputation.

8 Likes

I remember rotimatic alright! Had shown interest in buying too, then again the waiting went on and the interest was lost and the money spent! On different products and alternate solutions… A lesson to be learnt indeed, both for the startup and the customers.

Why are there no leaks… :laughing:
Forum ppl who are visiting the ather space, please keep your eyes and ears open … we want leaks like mobile

3 Likes

Or they could be hinting at a “Minion mode”

3 Likes

Few weeks must not cross January 2020. Is it not.